Big Shot in Cannes

published Feb 24, 2007
ends May 7, 2007
Big Shot in Cannes
If you are paying any attention to the world of advertising these days you can not help but hearing the words "user generated content".

User created television commercials have appeared on the Super Bowl and will appear on the Oscars.... and lots of other places.

But few advertising or marketing professionals have had much experience with the genre... until now.

Today Yahoo! is launching a promotion for the advertising and marketing industry called Big Shot in Cannes.

"We are asking you, the men and women of our business, to take a crack at creating an online advertisement yourselves on virtually any 'green' subject.

And we will take the three winners to Cannes this year for the Advertising Festival."

Make an online ad that inspires people to get off their butts and improve the planet.

Create an ad for the cause that's close to your heart.

Maybe it's about hybrid cars, energy-efficient light bulbs, or recycling.

Deadline is May 7, 2007.