Pininfarina Recchi Buildingdesign

published Apr 7, 2008

Pininfarina Recchi Buildingdesign: that's the name of the new company created out of the 50-50 joint venture between Pininfarina Extra, company specialized in product and interior design within the Pininfarina Group, and Recchi Ingegneria e Partecipazioni, an engineering services holding company.

The objective of the joint venture is to share the experience and knowledge accumulated by Pininfarina in interior, exterior and concept design, and by Recchi in project and construction management.

The new company will focus specifically on providing integrated services with high added value in the fields of Design (under the "Pininfarina" brand) and Engineering (under the "Recchi" brand) for Italian and international projects.

Pininfarina Recchi Buildingdesign's activities will be aimed particularly at those international markets where awareness of Italian design brands is high or growing, such as the United Arab Emirates and areas of China (Shanghai) and Russia (Sochi, site of the 2014 Winter Olympics).

A new Chairman will be chosen for the joint venture every three years.

For the first three-year period the newly created company will be led by Paolo Pininfarina, President and CEO of Pininfarina Extra.