Adidas Wins 305 Million Award for a Three-stripe Trademark Violation

published May 9, 2008
Adidas Wins 305 Million Award for a Three-stripe Trademark Violation
Adidas has won $305 million award from a federal jury for trademark violation of its three-stripe design by a Kansas shoe company.

"The three-stripes are paramount to the Adidas brand, and a very strong and popular brand symbol globally," spokeswoman Anne Putz wrote in an e-mail.

"It is very satisfying for the three stripes to be recognized as a strong trademark after the court heard detailed evidence over more than three weeks."