
More than any other Swiss watch brand, TAG Heuer has a time-proven capacity for transforming horological dreams into reality.
The only watch company to master 1/10th, 1/100th, 1/1000th of a second simultaneously in wrist-worn chronographs, TAG Heuer has repeatedly stunned the watch making world by turning the most avant-garde concepts and innovations into high-prestige, ultra-luxury timepieces.
Founded in 1860 and registered in 1882 as one of Switzerland's very first manufacturers of chronographs, TAG Heuer is the undisputed world leader of prestigious chronographs and chronograph movements today.
At BASELWORLD 2006, TAG Heuer introduces the next evolutionary phase of its 1/100th of a second chronograph technology: the Monaco Calibre 360 LS (Linear Second) Concept Chronograph, a daring new timepiece with an all-new architecture proudly exposing the unparalleled Calibre 360 LS precision technology within.
Inspired by the Avant-Garde Monaco V4 design, the dial-less Monaco Calibre 360 LS uses meticulously hand-finished engine bridges.
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