72andSunny Helps Launch Star Trek 2.0 Series on G4

72andSunny Helps Launch Star Trek 20 Series on G4
Advertising and design agency 72andSunny has teamed up with G4 to launch and promote "Star Trek 2.0," a new TV series that reinvents classic Star Trek episodes in an innovative and interactive way.

In addition to collaborating with G4 on the concept for the show, 72andSunny also conceived a stop-motion ad campaign to help promote the series.

"Star Trek 2.0" premieres Monday, April 10th on G4 at 11 pm ET/PT, with the promo spots "Karaoke," "Coffee Shop," "Cribs" and "Pool" breaking that day as well.