Concrete Pictures Creates Series of New Graphics Packages for Discovery Channel

Concrete Pictures Creates Series of New Graphics Packages for Discovery Channel
Illustrating the ultimate "survival of the fittest," Concrete Pictures has completed eye-popping new graphic packages for two Discovery Channel series.

The new graphics include a 15-second spot and theatrical trailer for the network's highest-rated series "Deadliest Catch" and three end-tags for the popular program "I Shouldn't Be Alive."

The high-definition animated spot for "Deadliest Catch" was designed for use as both as a series end-tag and as a theatrical trailer.

Created in HD and using Alias Maya software, the 15-second spot features a photo realistic environment where the Discovery globe is tumultuously tossed about in rough seas.

Discovery's successful 10-part series "Deadliest Catch" relays the dramatic tale of one of the world's deadliest jobs - that of Alaskan crab fishermen.

With a season only a few days long, fishermen converge on Dutch Harbor, Alaska, and risk their lives for a harvest that nets around $65 million a year.

"Deadliest Catch" is currently Discovery Channel's highest-rated series.

"This was a challenging project due to the fact that we were working at 2k resolution, and the inherent complexity involved with fluid dynamics.

In the end, it looked great and everyone was happy," said Matt Hall, Concrete Pictures' Creative Director.